Welcome to the Resistance
Mission Statement
Our mission is to support the people of Iran in their struggle for freedom by sharing practical knowledge and tools for effective civil resistance.
This guide aims to:
- Provide a structured framework for planning civil resistance activities
- Share proven strategies for mobilizing and organizing communities
- Offer practical tools and templates for coordination
- Help activists evaluate and improve their efforts
- Build capacity for sustained, long-term campaigns
Important Note on Safety
Your safety is paramount. Always prioritize the security of yourself and your fellow activists. Use encrypted communication tools, be careful about what information you share and with whom, and always have contingency plans in case of emergencies. The most effective activists are those who can continue the struggle over the long term.
Planning Civil Resistance Activities
A systematic approach to designing effective resistance actions
Step 1 Target Audience & Outcomes
Before taking any action, you must clearly define who you are trying to reach and what you want to achieve. Without clear targets and outcomes, your efforts may be scattered and ineffective.
Identifying Your Target Audience
Your target audience is not "everyone" – it's the specific group(s) of people whose behavior, beliefs, or actions you need to change to achieve your goals. Consider:
Primary Audiences
- Decision-makers who can directly grant your demands
- Security forces whose cooperation or defection is crucial
- Key institutions (judiciary, media, religious leaders)
Secondary Audiences
- Fence-sitters who could join your movement
- International community and diaspora
- Business community and economic actors
Internal Audiences
- Your existing supporters and activists
- Allied organizations and movements
- Future generations who will inherit your legacy
Defining Outcomes
Outcomes should be SMART: Specific, Measurable, Achievable, Relevant, and Time-bound.
Short-term Outcomes
What can you achieve in the next days or weeks?
- Raise awareness about a specific issue
- Mobilize a certain number of people for an action
- Generate media coverage
- Force a response from authorities
Medium-term Outcomes
What can you achieve in the coming months?
- Build organizational capacity
- Shift public opinion on key issues
- Win specific policy concessions
- Weaken the regime's legitimacy
Long-term Outcomes
What is your ultimate vision?
- Systemic political change
- Protection of fundamental rights
- Democratic governance
- Rule of law and accountability
Exercise: Audience Mapping
Create a map of all the groups and individuals who have influence over your issue. For each, consider:
- What is their current position?
- What are their interests and motivations?
- What would it take to move them toward supporting your goals?
- What tactics might be most effective with this audience?
Step 2 Organization & Resources
Effective civil resistance requires organization. You need to understand your own capabilities and limitations, build sustainable structures, and manage resources wisely.
Organizational Structure
There is no single "correct" organizational model. The best structure depends on your context, goals, and the level of repression you face. Consider these models:
Hierarchical
Pros: Clear command, quick decisions, accountability
Cons: Vulnerable to decapitation, less adaptable
Best for: Coordinated mass actions, negotiations
Network/Cell-based
Pros: Resilient, hard to disrupt, adaptable
Cons: Harder to coordinate, potential for fragmentation
Best for: High-repression environments, distributed actions
Hybrid
Pros: Combines strengths of both models
Cons: More complex to manage
Best for: Large movements with diverse tactics
Resource Assessment
Take stock of the resources available to your movement:
Human Resources
- Number of committed activists
- Skills and expertise available
- Leadership capacity
- Volunteer networks
Financial Resources
- Available funding
- Fundraising capacity
- In-kind donations
- Cost-sharing with allies
Material Resources
- Communication equipment
- Transportation
- Printing/media production
- Safe spaces and venues
Social Capital
- Relationships with other organizations
- Media contacts
- International connections
- Community trust
Security Considerations
Critical: In high-repression environments, organizational security can mean life or death. Consider:
- Compartmentalization of information (need-to-know basis)
- Secure communication protocols (encrypted messaging, code words)
- Vetting procedures for new members
- Counter-surveillance awareness
- Legal support and emergency contacts
- Digital security (VPNs, secure devices, password management)
Step 3 Opportunities & Risks
Understanding your environment is crucial for strategic planning. A systematic analysis of opportunities and risks will help you identify the best moments and methods for action.
SWOT Analysis
Conduct a thorough SWOT analysis to understand your position:
Strengths
Internal factors that give you an advantage:
- Popular support and legitimacy
- Moral high ground
- Creativity and adaptability
- Decentralized structure
- International sympathy
Weaknesses
Internal factors that put you at a disadvantage:
- Limited resources
- Internal divisions
- Lack of experience
- Communication challenges
- Burnout and fatigue
Opportunities
External factors you can exploit:
- Regime mistakes and overreach
- Economic pressures
- International events and attention
- Divisions within the regime
- Historical anniversaries and symbols
Threats
External factors that could harm you:
- State repression and violence
- Infiltration and surveillance
- Disinformation campaigns
- International indifference
- Economic coercion
Timing and Windows of Opportunity
The timing of your actions can dramatically affect their impact. Look for:
- Calendar events: Holidays, elections, anniversaries that naturally bring people together or highlight issues
- News cycles: Events that create openings for your message
- Regime vulnerabilities: Moments when the regime is distracted, divided, or weakened
- International moments: UN sessions, foreign visits, global media attention
Risk Assessment
For each potential action, assess:
| Risk Type | Likelihood | Impact | Mitigation Strategy |
|---|---|---|---|
| Arrest of participants | High/Medium/Low | High/Medium/Low | Legal support ready, dispersal plans |
| Violence by security forces | High/Medium/Low | High/Medium/Low | Medical support, documentation, escape routes |
| Infiltration/exposure | High/Medium/Low | High/Medium/Low | Compartmentalization, verification protocols |
| Counter-narrative/smear campaign | High/Medium/Low | High/Medium/Low | Pre-prepared messaging, rapid response team |
Step 4 Action Plan, Narratives, and Amplification
With your analysis complete, it's time to develop specific action plans, craft compelling narratives, and plan how to amplify your message.
Developing Your Action Plan
A good action plan answers the questions: Who, What, When, Where, Why, and How?
Action Plan Template
Crafting Your Narrative
Your narrative is the story you tell about your movement. A powerful narrative:
- Connects emotionally: People are moved by stories, not statistics
- Centers human dignity: Shows real people affected by injustice
- Frames the conflict: Makes clear who is responsible for the problem
- Offers hope: Shows that change is possible and worth fighting for
- Calls to action: Tells people what they can do
The Story Framework
- The Challenge: What injustice or problem exists?
- The Stakes: Why does it matter? What happens if nothing changes?
- The Heroes: Who is standing up? (The people, not just leaders)
- The Villains: Who is responsible for the problem?
- The Vision: What does the better future look like?
- The Path: How do we get there? What's the first step?
Amplification Strategies
Even the best action is wasted if no one sees it. Plan how to amplify your message:
Social Media
- Create shareable content (images, videos, hashtags)
- Coordinate posting times for maximum impact
- Engage influencers and amplifiers
- Counter regime disinformation quickly
Traditional Media
- Develop relationships with journalists
- Prepare press releases and media kits
- Make your actions visually compelling
- Have spokespeople ready for interviews
International Outreach
- Connect with diaspora communities
- Engage human rights organizations
- Reach out to foreign governments
- Provide content in multiple languages
Word of Mouth
- Personal conversations and trusted networks
- Community gatherings and events
- Printed materials for offline distribution
- Cultural and artistic expressions
Step 5 Scaling to a "Campaign"
Individual actions are powerful, but sustained campaigns create lasting change. A campaign is a series of coordinated actions designed to achieve a specific goal over time.
From Action to Campaign
A campaign differs from a single action in several key ways:
| Single Action | Campaign |
|---|---|
| One-time event | Sustained series of activities |
| Immediate impact | Cumulative pressure over time |
| Can be spontaneous | Requires strategic planning |
| Limited resources needed | Requires sustained resources |
| Simple coordination | Complex coordination across groups |
Campaign Strategy Elements
- Clear goal: What specific change will mark victory?
- Theory of change: How will your actions lead to that goal?
- Coalition building: What allies and partners will you work with?
- Escalation ladder: How will you increase pressure over time?
- Timeline: What milestones will you aim for and when?
- Adaptability: How will you respond to changing circumstances?
The Escalation Ladder
Effective campaigns typically escalate through stages:
General strikes, mass civil disobedience, economic shutdown
Blockades, occupations, targeted strikes
Marches, rallies, public gatherings
Petitions, statements, wearing symbols
Education, outreach, building support base
Maintaining Momentum
Campaigns often face periods of low energy or apparent stalemate. To maintain momentum:
- Celebrate small victories
- Rotate leadership to prevent burnout
- Vary tactics to keep participants engaged
- Create "on-ramps" for new participants
- Document and share your progress
Executing Civil Resistance Activities
Putting your plans into action effectively and safely
Phase 1 Plan
Good execution starts with thorough planning. The planning phase translates your strategic vision into operational details.
Operational Planning Checklist
Timeline
- Set the date and time
- Create a detailed schedule
- Identify key milestones
- Plan for contingencies
Roles & Responsibilities
- Assign team leaders
- Define specific roles (marshals, medics, media, legal observers)
- Create communication chains
- Establish decision-making protocols
Logistics
- Scout locations in advance
- Plan transportation and assembly points
- Prepare materials and supplies
- Arrange for first aid and legal support
Security
- Assess potential threats
- Plan escape routes
- Establish emergency procedures
- Brief participants on security protocols
Participant Preparation
Ensure all participants are prepared:
- Training: Provide nonviolence training and de-escalation techniques
- Briefing: Share essential information (time, location, objectives, rules)
- Documentation: Ensure participants know their rights and have emergency contacts
- Supplies: Advise on what to bring and what to leave at home
Phase 2 Coordinate
Effective coordination ensures that all elements of your action work together smoothly. This requires clear communication channels and well-defined roles.
Communication Systems
Secure Digital Communication
- Use encrypted messaging apps (Signal, etc.)
- Create separate channels for different functions
- Establish protocols for sensitive information
- Have backup communication methods
On-the-Ground Communication
- Visual signals and hand signs
- Runner networks for critical messages
- Designated communication points
- Code words for emergencies
Coalition Coordination
When working with multiple organizations:
- Establish clear decision-making processes
- Agree on common demands and messaging
- Divide responsibilities clearly
- Maintain regular communication
- Respect different organizational cultures
Real-Time Coordination
During the action, maintain:
- Command center: A central point for receiving information and making decisions
- Scouts: People monitoring the situation and reporting
- Support teams: Medical, legal, and media teams ready to respond
- Flexibility: Ability to adapt plans based on circumstances
Phase 3 Act
The moment of action is when all your planning comes together. Focus on executing your plan while remaining adaptable to changing circumstances.
During the Action
Maintain Nonviolent Discipline
Even under provocation, maintain nonviolence. Have trained marshals to de-escalate tensions. Remember: the moral high ground is your greatest asset.
Support Each Other
Look out for fellow participants. Help those in distress. Maintain group cohesion. Show solidarity in action.
Document Everything
Record what happens. Document any violence or rights violations. This documentation serves multiple purposes: accountability, evidence, and amplification.
Stay Adaptable
Be prepared to adjust your plans based on circumstances. Have contingency plans ready. Maintain communication with leadership.
Dealing with Repression
If authorities attempt to suppress your action:
- Stay visible: Witnesses and documentation are your protection
- Stay together: There is safety in numbers
- Stay nonviolent: Do not give authorities justification for violence
- Know your exits: Have escape routes planned
- Protect the vulnerable: Help those who are injured, arrested, or in distress
If Arrested
- Remain calm and do not resist physically
- Know your rights and assert them clearly
- Do not sign anything without legal counsel
- Memorize key details (badge numbers, locations, times)
- Contact your legal support team as soon as possible
Phase 4 Evaluate
After every action, take time to evaluate what worked, what didn't, and what you can learn for the future. This is how movements grow stronger.
Evaluation Framework
Did We Achieve Our Objectives?
- Compare outcomes to your stated goals
- Consider both intended and unintended consequences
- Assess impact on different target audiences
What Worked Well?
- Identify successful tactics and strategies
- Recognize effective leaders and teams
- Document best practices for future use
What Could Be Improved?
- Identify weaknesses and failures honestly
- Analyze what caused problems
- Develop solutions for next time
What Did We Learn?
- Capture lessons for the movement
- Share knowledge with allies
- Update training and planning based on experience
Conducting After-Action Reviews
Bring together participants to discuss:
- What was supposed to happen? Review the original plan
- What actually happened? Get multiple perspectives
- Why was there a difference? Analyze root causes
- What should we do differently? Identify specific improvements
Care for Participants
Evaluation should also include attention to the wellbeing of participants. Activism can be traumatic. Provide:
- Space for emotional processing
- Recognition and appreciation
- Resources for those who need support
- Connection to maintain community
Phase 5 Campaign
Individual actions build into campaigns. The Campaign phase is about connecting actions into a sustained strategy for change.
Linking Actions Together
Each action should:
- Build on previous actions: Learn and grow from each experience
- Lead to next steps: Create momentum and pathways for escalation
- Fit the larger strategy: Contribute to your theory of change
- Expand participation: Bring new people into the movement
Campaign Lifecycle
Launch
Generate attention and build initial support
Build
Expand coalition and increase pressure
Peak
Maximum pressure and confrontation
Win or Adapt
Achieve goals or adjust strategy
Sustaining the Campaign
Long campaigns require:
- Resource management: Budget your resources for the long haul
- Activist care: Prevent burnout through rotation and support
- Innovation: Keep tactics fresh and unpredictable
- Narrative control: Keep your story in the public eye
- Coalition maintenance: Nurture relationships with allies
Annex: Templates & Tools
Practical templates to support your planning
Target Audience & Outcome Brainstorming Board
Instructions:
Use this template to map out all potential target audiences and desired outcomes for your campaign.
Who has the power to grant our demands?
Who influences those with power?
Who is currently neutral but could support us?
What specific changes do we want to see?
Organizational Profile & Associations Template
Your Organization
Allied Organizations
| Organization | Relationship | Shared Interests | Potential Collaboration |
|---|---|---|---|
SWOT Analysis Template
Strengths (Internal Positive)
Weaknesses (Internal Negative)
Opportunities (External Positive)
Threats (External Negative)
Action Planning Template
| Action Name: | |
|---|---|
| Date/Time: | |
| Location: | |
| Objective: | |
| Target Audience: | |
| Expected Participants: | |
| Key Messages: | |
| Materials Needed: | |
| Roles & Responsibilities: | |
| Security Plan: | |
| Success Criteria: |
Campaign Planning Template
Campaign Goal
What specific, measurable change do you want to achieve?
Theory of Change
How will your actions lead to achieving your goal?
Key Audiences
Primary
Secondary
Internal
Timeline & Milestones
| Phase | Timeframe | Key Actions | Success Indicators |
|---|---|---|---|
| Launch | |||
| Build | |||
| Peak | |||
| Win/Adapt |
Download This Guide
Share this guide with fellow activists and organizers. Available in three languages:
From Ukraine with Solidarity
We stand with the people of Iran in their struggle for democracy, freedom, and human rights. Your courage inspires us and reminds us of our own journey. Stay strong, stay united, and never give up hope.
"The only thing necessary for the triumph of evil is for good people to do nothing."